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I used to think successful people were just lucky. They were in the right place at the right time. They knew the right people. They had advantages I didn’t have.
Then I met two people who completely shattered that belief.
Both came from similar backgrounds. Similar education. Similar starting opportunities. Ten years later, one was thriving in every area of life. The other was still stuck, still complaining, still waiting for their break.
The difference wasn’t luck, connections, or circumstances. It was mindset.
And once I saw it, I couldn’t unsee it. Your mindset isn’t just some feel-good concept. It’s the operating system that runs your entire life. And it determines almost everything about your future.
Let me tell you about the worst advice I ever followed: “It’s not your fault.”
I was complaining to a friend about how my life wasn’t going the way I wanted. My career was stagnant. My relationships were mediocre. My health was declining. And my friend, trying to be supportive, said those four words. “It’s not your fault.”
And you know what? They were right. A lot of it genuinely wasn’t my fault. The economy was rough. My boss was difficult. My genetics weren’t perfect. Life had dealt me some legitimate bad cards.
But here’s what I learned the hard way: whether something is your fault or not is completely irrelevant to whether you’re responsible for fixing it.
That realization changed everything.
Here’s what most people don’t realize: you’re not experiencing reality. You’re experiencing your interpretation of reality, filtered through your mindset.
Two people can experience the exact same event and walk away with completely different conclusions. One person gets rejected and thinks “I’m not good enough.” Another gets rejected and thinks “That wasn’t the right fit, what’s next?”
Same event. Completely different futures.
Your mindset is the lens through which you see every opportunity, every challenge, every setback, and every possibility. It determines what you notice, what you ignore, what you attempt, and what you avoid.
And most people are walking around with a lens so scratched and distorted that they can’t see the opportunities right in front of them.
I spent years with a scarcity mindset, convinced there wasn’t enough to go around. Someone else’s success meant less for me. Every opportunity felt like a zero-sum game. And you know what happened? I saw competition everywhere and collaboration nowhere. I hoarded information instead of sharing it. I played small because I thought the pie was fixed.
Then I shifted to an abundance mindset, and suddenly opportunities I’d never noticed before appeared everywhere. The opportunities were always there. I just couldn’t see them through my old lens.
Carol Dweck, a Stanford psychologist, spent decades researching achievement and success. What she discovered changed how we understand human potential.
She identified two fundamental mindsets: fixed and growth.
People with a fixed mindset believe their abilities are static. You’re either smart or you’re not. Talented or you’re not. Good at something or you’re not. So they avoid challenges that might expose their limitations. They see effort as a sign of inadequacy. They give up when things get hard because difficulty means they don’t have what it takes.
People with a growth mindset believe abilities can be developed. They see challenges as opportunities to improve. Effort is the path to mastery. Failure is information, not identity. When things get hard, they lean in because that’s where growth happens.
"Becoming is better than being."
Carol Dweck
The fixed mindset does not allow people the luxury of becoming. They have to already be.
Here’s why this matters: your mindset determines what you attempt. What you attempt determines your results. Your results determine your future.
If you believe you can’t change or grow, you won’t try things that could transform your life. You’ll stay in your comfort zone and call it “knowing your limits.” And your future will look a lot like your present.
This sounds like motivational nonsense until you understand how it actually works.
Your mindset shapes your thoughts. Your thoughts drive your actions. Your actions create your results. Your results reinforce your mindset.
It’s a loop. And most people are stuck in a negative one.
Let’s say you believe “I’m bad with money.” That mindset means you don’t pay attention to your finances. You don’t learn about investing or budgeting. You make impulsive purchases because “I’m bad with money anyway.” Your bank account reflects that belief. And you point to your bank account as proof that you were right all along.
The belief created the reality. Then the reality reinforced the belief.
Now imagine someone with the mindset “I’m learning to be good with money.” They start paying attention. They read a book. They track their spending. They make small improvements. Their bank account slowly improves. And that improvement reinforces their belief that they can learn and grow.
Same starting point. Different mindset. Completely different trajectory.
This is why mindset work isn’t optional. It’s not something you do after you succeed. It’s the foundation that makes success possible.
We all have stories about who we are and what we’re capable of. Most of these stories were written when we were young, and we’ve been repeating them ever since without questioning whether they’re still true or even accurate in the first place.
“I’m not creative.” “I’m not a math person.” “I’m not good with people.” “I’m too old to start something new.” “I’m not the type of person who…”
These stories feel like facts. But they’re not. They’re just beliefs you’ve repeated so many times that they hardened into your identity.
And here’s the brutal truth: you will always act in alignment with your identity. If you believe you’re “not creative,” you won’t try creative projects. If you believe you’re “not good with people,” you’ll avoid social situations. Your identity predicts your behavior, and your behavior creates your future.
The good news? You can rewrite the story.
Muhammad Ali understood this better than almost anyone. He didn’t just say “I am the greatest” after he became champion. He said it when he was still Cassius Clay, before he’d proven anything. He decided on his story first, then lived into it.
"It's the repetition of affirmations that leads to belief."
Muhammad Ali
And once that belief becomes a deep conviction, things begin to happen.
One of the most powerful mindset shifts is adding one simple word to your vocabulary: yet.
“I can’t do this” becomes “I can’t do this yet.” “I don’t know how” becomes “I don’t know how yet.” “I’m not good at this” becomes “I’m not good at this yet.”
That one word changes everything. It acknowledges your current state while opening the door to growth. It removes the finality from failure and replaces it with possibility.
I started using this with my own limitations. Instead of “I’m not a runner,” I said “I’m not a runner yet.” That tiny shift made it possible to start. Because “I’m not a runner” is an identity statement. It’s permanent. But “I’m not a runner yet” is just a current state. It’s temporary. It can change.
Six months later, I ran my first 5K. Not because I suddenly developed runner genes, but because my mindset allowed me to try.
This is where mindset matters most: when things go wrong.
Everyone faces setbacks. Everyone experiences failure. Everyone deals with rejection, disappointment, and things not working out. The question is: what story do you tell yourself about it?
Fixed mindset says: “I failed because I’m not good enough. This proves I don’t have what it takes.”
Growth mindset says: “I failed because my approach didn’t work. What can I learn? What will I try differently?”
One mindset turns failure into your identity. The other turns failure into information.
Thomas Edison famously said about his failed attempts at creating the light bulb: “I have not failed. I’ve just found 10,000 ways that won’t work.” That’s not just a cute quote. That’s a fundamentally different way of interpreting reality.
Your interpretation of failure determines whether you try again. And trying again is often the only difference between people who eventually succeed and people who don’t.
Here’s what no one wants to hear: your mindset is largely your choice.
I say “largely” because I’m not ignoring the real impact of trauma, circumstances, and mental health challenges. Those things are real and they matter.
But for most of us, most of the time, our mindset is more under our control than we want to admit. We cling to victim mindsets because they’re comfortable. They excuse us from having to try. They protect us from the risk of failure.
“I can’t” is safer than “I’ll try.”
But safe doesn’t get you anywhere. Safe keeps you stuck. Safe makes your future look exactly like your present.
Shifting your mindset isn’t easy. It requires catching yourself in old thought patterns. Questioning beliefs you’ve held for years. Choosing different interpretations even when they feel unnatural at first.
But it’s possible. And it’s worth it.
Because once you realize your mindset is a choice, everything changes. You’re not waiting for circumstances to improve. You’re not hoping someone will fix things for you. You’re actively choosing the lens through which you see the world.
If you want to change your mindset, start by listening to how you talk to yourself.
Pay attention to the running commentary in your head. The automatic thoughts that pop up when you face a challenge or make a mistake. The stories you tell yourself about who you are and what you’re capable of.
Most people would never let a friend talk to them the way they talk to themselves. The self-criticism, the harsh judgments, the constant focus on limitations.
Start catching those thoughts. Not to judge them, but just to notice them. “Oh, there’s that old story again.” “That’s my fixed mindset talking.” “That’s the scarcity lens.”
Then practice choosing different thoughts. Not fake positivity, but growth-oriented alternatives.
Instead of “I’m so stupid,” try “I made a mistake, what can I learn?” Instead of “I’ll never be able to do this,” try “This is challenging right now.” Instead of “They’re so much better than me,” try “They’re ahead of me on this journey.”
Small shifts in how you talk to yourself create big shifts in your mindset. And shifts in your mindset create shifts in your future.
Here’s the truth: the mindset you have today is creating your future tomorrow.
If you believe you can’t change, you won’t. If you believe opportunities are scarce, you won’t see them. If you believe you’re limited by your past, you’ll stay stuck there.
But if you believe you can learn, grow, and improve, you will. If you believe opportunities are abundant, you’ll find them. If you believe your past doesn’t define your future, you’ll create something new.
Your mindset is the foundation. Everything else builds on it.
So what mindset are you building your future on?

GoHighLevel & Paid Ads Specialist